The headline reads "Chance for a Spinster" and though "spinster" is mostly used as insult now, at the time he was just trying to call out all the single ladies. It's honestly an incredibly relatable problem, even in 2017.
Damn, an 18-year old with good teeth and 10 acres of seeded land? And the poor chap didn't have Tinder to see what hoop-skirt loving ladies were living in his area.
” – as the advertiser, you already know that they are.
Instead, you should speak to their End Goal – what they’re looking to achieve – with a headline like this: Don’t give up very precious headline space for something you and the visitor already know.
The new click box says: “Create a second ad with headlines in reverse order”.
If clicked, the feature will automatically create an A/B headline test.
So, you've finally decided to get a taste of online dating site and are ready to take on this world by a storm making an impeccable first impression on the people you are interested in.
The headline of your ad will be the first thing that readers see.
Because many of your competitors are using dynamic keyword insertion and bidding on similar keywords, you’ll notice that a lot of their ads say the same thing.
I call this “The End Goal:” what people ultimately want to accomplish with the help of your product or service.
Instead, give visitors that end solution they’re looking for.
What if you’re a car buyer who purchases cars from the general public?